Offing Application

Requirements

Thought behind the App

Offing Group is a Media company committed to providing services to the Shipping Industry. We were assigned to develop the Offing Mobile App with the objectives to introduce rich features that would increase User Engagement and Business Revenue.
The technology had to be robust as the App would have to accommodate the increased number of downloads and transactions. The App would also be for the following users.

Ethos

Offing Group had the vision to build the App as multipurpose App for the Shipping Industry-
One App for One Industry. The Offing App is an interaction bridge between Seafarers, Companies, Institutes and Service Providers.
Service
Providers
Maritime
Companies
Seafarers
Institutes

Our Approach

We participated in the process of defining the Business Model. Key features were introduced to build stickiness. User expectations were captured through extensive User Research pre-and post-development. The App is built with a combination of Native and Hybrid technologies and is hosted on the Cloud.

WHAT WE DID

RESEARCH
MOBILE
STRATEGY
UX DESIGN
APP
DEVELOPMENT

Colour Palette

The Color Palette is driven by the colours of the Ocean and the Sky.

Font Family

Key Features

NEWS
JOB
EDUCATION
ADVERTISE

News

Get the latest on the Shipping Industry happenings and events.

Jobs

Shipping Companies can post vacancies and track the response. Seafarers can view and apply for Jobs at Sea and Jobs on Shore.

Education

Apply to the finest Education Institutions.

Bid & Buy

Bid for vessels. Buy books, safety gear and more.

Buy

Bid

Advertise

Advertise on the App to get the maximum visibility for your brand.

The Result

A Cracking response of over 2000 downloads in the first 30 days of launch. 100 Jobs were posted by Shipping companies. Offing generated a Subscription and Advertising revenue from the very first month.